2IIM

Success Story - 2IIM
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The Story

2IIM coaches students for cracking CAT exam, to pursue post-graduation in reputed management institute in India.

  • CAT Online Preparation
    Courses with videos, quizzes, practice tests and slideshows. These courses are built to teach every aspect of CAT Syllabus from scratch, all the way up to CAT Level

2IIM is part of the Ascent Education group that was founded by K Saravana Baskar in 2001, and is currently run by Rajesh Balasubramanian. Rajesh and K. S. Baskar are alumni from the IIMs. Rajesh has scored 100 percentile in CAT 2011, CAT 2012 and CAT 2014. He likes few things more than teaching math and insists to this day that he is a better teacher than exam-taker.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

  • Rutu is awesome
With Learnyst, Our online revenues overtook our classroom revenues in merely 18 months. We expect to double out online business this year as well.
Rajesh Balasubramanian
Director of 2IIM Institute

Challenges

We tried 3 different vendors for our test series and 2 different vendors for the online course. Our vendors were too keen on creating a service for us and not keen enough on building a robust product.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

  • Rutu is awesome

Why Learnyst?

They have been a dream to work with & they are usually ahead of us in ideas for improving the quality of delivery. Learnyst is miles ahead of what the competition is doing and relentlessly improving as well.

We had very specific vision of how 2IIM courses should be presented to students. The topic in courses should be combination of Presentation slides containing Image slides, video slides, pdf slides and quiz slides. Student should be able to use same topic in dual mode - Detailed study or quick revisions. With Learnyst we have created courses in 2IIM signature style and the courses are well appreciated by our students. Learnyst team is doing a wonderful job.

The product they have provided us with is excellent and they have built it with enough vision to last two cycles. But more important than this is their willingness to do two key things :

  • Offer whatever assistance required for the student to crack the learning process.
  • Improving the product for the next iteration.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

  • Priya

We were a 100% classroom company 2 years ago.

It took us 7 years to build the classroom business, but merely 18 months to roll out and expand the online business.

We expect to double out online business this year as well.

This is some text inside of a div block.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

  • Priya

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